What does 'available soon' mean?

Panasonic have many products that are in great demand, which means they are not always available to buy on our shop.  Because of this we have an additional feature for product availability called 'available soon'.  This allows our customers to purchase these sought after products, by creating a 'back-order' in our Sales Order Processing System. Then as soon as stock arrives (usually within 10 working days) it can be allocated to the order and despatched straight away.

NB: products showing 'in stock' are also subject to availability.